<p>FILE - In this Friday, Nov. 25, 2011 file photo, customers shop at a Best Buy store in Burbank, Calif. The official kickoff to the holiday shopping season underscored a big challenge to retailers: shoppers will only come out when they believe they're getting a big discount. Stores' own version of the Super Bowl got off to a robust start, helped by early store openings and heavy price cutting. But many analysts worry that the heavy marketing hype that pulled in the c…
December 15, 2011
Stories this photo appears in:
December 15, 2011 8:15 p.m.
Take that back!
Returns are big for the holidays
NEW YORK - Ah, the warm feelings of the holidays: Comfort and joy. Good cheer.