Movers & Shakers
Buck Knives welcomes new marketing manager
Stepping into the position of Marketing Manager, Buck Knives is pleased to welcome Ryan McGinnis. As a key member of the Marketing Team, McGinnis will provide strategic oversight and aid in driving a consistent and cohesive brand experience for Buck Knives. McGinnis will be responsible for consumer and trade marketing programs, creative and content development, new product launches, and supporting Buck Knives’ omni-channel sales strategy. With extensive knowledge of the marketing and branding experience, McGinnis will further develop and strengthen Buck Knives’ voice and vision through strategic execution of brand efforts, marketing plans, and deliverables.
McGinnis spent over eight years in the knife industry, serving in several marketing roles at Benchmade Knife Company. During his time at Benchmade, McGinnis created and managed marketing and sales materials and programs, including producing and executing branding strategies. Most recently, McGinnis was the Marketing Director of the Redmond Chamber of Commerce and CVB, where he was responsible for the direction and development of all marketing activities for the Redmond Chamber.
“We are extremely excited to have Ryan come on board with Buck Knives,” said Chris Bourassa, Director of Marketing and Product Development. “He brings a wealth of knowledge and experience from within the cutlery industry, has an exceptional marketing mindset, and a creative drive that will no doubt highlight Buck’s authentic story. His ability to craft compelling brand campaigns and leverage our storied history will serve as a great asset toward our plans for growth and market share expansion.”
“I am excited to be joining the team at Buck Knives and to tell the story of this amazing brand. I've always had a passion for the knife industry and the people who use, work, and benefit from cutting tools. Buck's amazing generational history and passion for crafting knives the right way are truly unique in the industry, and I look forward to sharing them with the world,” McGinnis said.
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Rehil-Crest named the Chief Clinical Officer
Dr. Anthony Rehil-Crest has been named the new Chief Clinical Officer for Heritage Health. He replaces Dr. Peter Purrington, who is leaving Heritage Health at the end of the year.
“I am extremely confident in Dr. Rehil-Crest,” said Heritage Health CEO Mike Baker. “He is well suited to taking us forward as a community health center.”
Baker also praised Purrington for his contributions to the organization over the last four years.
“Dr. Purrington has a heart of gold,” said Baker. “I can’t imagine going through the last few years without his leadership. We wish him and his family the very best in his new role and community. They will be missed.”
Rehil-Crest has been acting as the Vice President of the Medical Services since June 2020. In that role, he oversaw the medical providers at Heritage Health and helped to guide processes that improve quality care for our patients.
“I am thrilled to be the next Chief Clinical Officer,” Rehil-Crest said. “My focus has always been on improving the lives of our patients.”
Dr. Rehil-Crest is a graduate of New York Medical College and he is board-certified in Internal Medicine. He has also earned a Master of Public Health (MPH) from the University of Washington. He is currently pursuing a Master of Business Administration (MBA) in Health Care Administration at Oregon Health and Science University.
He was hired in 2014 and much of his career has been spent in primary care at Heritage Health where he provides comprehensive care for patients. He also has a special interest in treating patients struggling with opioid addiction.
“The fact that he has grown into this leadership position is a testament to his hard work and dedication toward our patients,” said Baker. “I know he will succeed as our Chief Clinical Officer.”
Dr. Rehil-Crest believes the services that Heritage Health provides are vital to the Northern Idaho community.
“I take pride in knowing that I work for an organization that takes care of anyone who walks through the door,” Rehil-Crest said. “Heritage Health will bend over backward to make sure that patients can get the medications, treatments, and tests that they need.”
Dr. Rehil-Crest is a Fellow of the American College of Physicians (FACP). Fellowship is an honorary designation given to recognize ongoing individual service and contributions to the practice of medicine.
He and his family live in Athol and enjoy spending time at Farragut State Park, Lake Pend Oreille, and various other outdoor activities.
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