NOV NIBJ: Roasting coffee for conservation
Since Rebecca and Terry Patano founded DOMA Coffee Roasting Co. in 2000, environmental stewardship has been a core value of the business. To current CEO Muir Harrison, supporting environmental advocacy groups such as Kootenai Environmental Alliance through sponsorships is a no-brainer.
“If today’s leaders, businesses, and consumers ignore our responsibility to steward the environment, then there won’t be coffee for the next generation,” Harrison said. “There won’t be sufficient clean water, or adequate snowfall during our winters to enjoy all the aspects of nature that we love.”
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