ELECTIONS: Signs, signs and more signs
Another election is upon us. It’s not one of the big ones, but it is still important. Little local elections matter. Elected board members have the power to raise taxes, and some politicians use those “insignificant” positions to climb the ladder.
How effective are political signs? Political signage can affect an election by giving a candidate a 1.7-point lead. In a state or federal race, that’s not much advantage. However, in a local election, where the difference between a winner or loser is under a hundred votes, it can impact the outcome significantly. All the more reason to vote May 20.
Political signs aren’t cheap. If you, an average citizen, decide to purchase out of your own pocket, it could cost you $20. In 2020, I ordered two “Trump for Law & Order” signs. Tragically, they lasted only a couple of days before someone swiped them.
How about those gigantic signs along Highway 95 that pop up every election season? In Idaho, to stake your allegiance, you must get permission (Idaho Code 18-7029). Just because you see a lot of signs for one candidate, it doesn’t necessarily represent a large block of people. That individual could just have deep pockets and know people in high places.
Well-funded candidates don’t always win elections. Their message must align with their constituents’ priorities. Beware of political fibbery. Slogans can be crafty. Just because a claim is on a sign, doesn’t mean it is true.
I don’t know about you, but I’ll be happy when the election is over, and the roadsides and old barns will be free of signs. My eyes need a rest.
JENNY HOLMES
Post Falls