Target is ending its diversity goals as a strong DEI opponent occupies the White House
FILE - A person heads into a Target store Thursday, Jan. 11, 2024, in Lakewood, Colo. (AP Photo/David Zalubowski, File)
NEW YORK (AP) — Discount store chain Target said Friday that it would join rival Walmart and a number of other prominent American brands in scaling back diversity, equity and inclusion initiatives that have come under attack from conservative activists and, as of this week, the White House.
The Minneapolis-based retailer said the changes to its “Belonging at the Bulleye” strategy would include ending a program it established to help Black employees build meaningful careers, improve the experience of Black shoppers and to promote Black-owned businesses following the police killing of George Floyd in 2020.
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