Travel gets presidential treatment

President Barack Obama and states' tourism leaders are focusing

on attracting more foreign visitors to the U.S.  

Industry news from the Idaho Division of Tourism

According to a White House statement, the President wants to make the United States the world's top travel and tourism destination, as part of a comprehensive effort to spur job creation. The number of travelers from emerging economies with growing middle classes - such as China, Brazil, and India - is projected to grow by 135 percent, 274 percent and 50 percent respectively by 2016 when compared to 2010. My recent trip to Brazil as part of the state trade mission really opened my eyes to the huge potential for this market alone. /Karen Ballard, Idaho Division of Tourism  Read more here